Consumer Encyclopedias and Consumer Spending

Demographic reference sources to understand consumer spending trends

• Access to money income in the United States Ref  HC110.I5A293
• Aging: lifestyles, work, and money Ref  HQ1064.U5 V54
• American attitudes Ref  HN90.P8 A44
• American generations Ref  HC110.C6.A494
• American incomes Ref  HC110.I5 A44
• Baby boom Ref  HN60.R87
• Best customers Ref  HC79.C6 B47
• GenerationX Ref  HC110.C6 G46
• Getting wiser to teens Ref  HF5415.32.Z65 2004
• Household spending Ref  HC110.C6 H687
• The Millennials  Ref  HQ796.M55
• Older Americans Ref  HQ1064.U5 O43
• Racial and ethnic diversity Ref  E184.A1 R323 
• Statistical Abstract of the United States Ref  HA202
• Survey of Current Business - located in the journals
• Who's buying by age Ref  HF5415.33.U6 W496
• Who's buying by executive summary of household spending Ref  HC110.C6W496
• Who's buying by race and Hispanic origin Ref  HF5415.33.U6 W4967 2008

Dictionaries, encyclopedias, handbooks to understand terms/concepts

• A-Z guide to the American consumer   Ref  HC 110.C6 R87 2008
• Blackwell encyclopedia of management: marketing   Ref  HD30.15.B573 2005 v. 9
• Boom marketing to the ultimate power consumer the baby boomer woman   HC 79.C6 B76
• Business the ultimate resource     Ref  HD 38.15.B87 2006
• Dictionary of marketing  Ref  HF5415.I93 2004
• Dictionary of retailing  Ref  HF5429.O88
• Marketing strategies, tactics, and techniques     Ref  HF5415.R64 2001

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Maintained by Theresa Borchert.  Last update 02-03-12
Send comments or corrections to borchert@cord.edu
Carl B. Ylvisaker Library, Concordia College, Moorhead,Minnesota