Marketing Finding articles
Use the Business resources includes links to this resources that will be helpful for searching for Marketing.
Business Source Premier Company profiles for over 7,400 business resources. Also includes industry profiles, SWOT analysis, market research reports and more.
Ex.: Market research report snap shot MarketWatch Foods
Ex.: Datamonitor Panera Bread SWOT analysis
LexisNexis: Academic Multi-layered database, full-text for most items. Use the News sections to search for current news about your business and products. Business section includes company reports, profiles, Edgar financial data, annual & quarterly reports.
Ex.: Search for Panera Bread, look for financial information
Ex.: Compare companies click on Dossier Compare companies
Ex.: Search SIC/NAICS numbers to find companies by industry Dossier Create a Company List
Progressive Media – Company Profiles: Identifies key information for publically listed organizations including SWOT analysis, business operations, company history, major products and services, prospects, key employees, financial ratios, locations, and subsidiaries. Available from LexisNexis.
Emerald Marketing Journals collection of full-text journals in marketing
Communication & Mass Media Complete index to communication journals with some full-text
Sage eJournal Premier Collection includes full-text journals in sociology, communication, education, behavior and more
Use the alphabetical list to try other Indexes and Databases
In-Forum search for newspaper articles on companies in the Fargo-Moorhead area. Some library computers have access to full-text Forum articles from 1995-current. Ask a librarian.
ProQuest Newspapers includes the Wall Street Journal full-text
Maintained by Theresa Borchert. Last update 09-21-11
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Carl B. Ylvisaker Library, Concordia College, Moorhead,Minnesota